Finding Your Customers: Marketing and Advertising Your Business
Building a loyal customer base is vital to the success of any new business - but competing for attention in a world bombarded with advertising may be a young company’s most daunting challenge. Packed with advice from experienced entrepreneurs, thi...
Managing Your Business: Prices, Finances, and Staffing
From price tags to paychecks, from tracking sales to filing taxes, from opening in the morning to locking up at night, the on-the-ground challenges of running a business never end. This video sheds light on them with expert commentary and helpful ex...
Listening Essentials
Highlighting the idea that a major part of good communication is good listening, this program enables students to improve their listening skills and absorb valuable information. The video identifies the best methods for giving coworkers the attentio...
Writing Essentials
Students who’ve had a hard time with term papers and essay questions may be shocked to learn how much their postgraduation world revolves around writing. This program shows how effective written communication is possible for anyone, even those who...
Common Job Interview Mistakes: What NOT to Say or Do
It’s true that a job seeker needs to stand out from the crowd—but there are good and bad ways to do that! Having all the right credentials and experience doesn’t count for much if a candidate comes off as unprepared, unmotivated, and unprofess...