International Transportation Case Study: "Held and Associates"
This clip profiles Held and Associates, a Kansas City-based, international transportation services company which guides business owners through the entire international distribution maze.
Subject: entrepreneurship
International Distribution
This clip covers international distribution, focusing on both the opportunities as well as some of the complexities inherent in doing business globally. The clip explains that one of the major concerns of most entrepreneurs is how they will be paid ...
Subject: entrepreneurship
Inventory Planning
This clip looks at ways to plan inventory levels so that there's not too much or too little inventory on hand at any given time. The ideal balance provides enough to satisfy customers, but not so much that there's an undo financial strain on the org...
Subject: entrepreneurship
Corporations
This clip examines the corporation as a form of legal organization. The major advantage of the corporation is that it insulates the business owner from liability. It also offers tax flexibility, and allows employees to participate in various types o...
Subject: entrepreneurship
Controlling
This clip talks about the final management function, known as controlling. This is the measurement/feedback process that enables managers to determine if the goals established during the planning process are being achieved.
Subject: entrepreneurship
Copyrights and Patents
This clip explains the importance of copyrights, trademarks and patents to protect original ideas, products, logos, phrases, names, symbols and the like.
Subject: entrepreneurship
Federal Trade Commission, The
This clip looks at the role of the Federal Trade Commission in monitoring and regulating pricing, as well as labeling, marketing, and advertising. The clip notes that the FTC is also involved in regulating warranties.
Subject: entrepreneurship
Finding the Right Supplier
This clip talks about the importance of an efficient purchasing and inventory control system. It also explores the relationship between entrepreneurs and suppliers, noting that there are several ways a supplier can help a new business owner, includi...
Subject: entrepreneurship
Figuring Out What the Customer Wants
This clip considers the importance of knowing what potential customers want. While there are a variety of market research tools that provide this kind of information, often the best way to find out what customers want is simply by asking them.
Subject: entrepreneurship
Finding A Niche
This clip explains that a business idea will generally not lead to a successful business venture unless it stands out from the competition.
Subject: entrepreneurship