Why we buy what we buy
In a consumer culture, the pressure to buy can be as subtle as it is relentless. This program introduces the craft of advertising, explaining the difference between needs and wants while analyzing the power of celebrity endorsements, the psychologic...
Slim Hopes
Jean Kilbourne's popular video Slim Hopes offers a comprehensive analysis of advertising's depiction of bodies and food, and the devastating effect these images can have on girl's and women's health. Using numerous ads, Kilbourne shows how the prev...
Photography and the brain
How do photographic images evoke meaning and emotion? To understand that, viewers first need to understand how the eyes and brain process input from the visual world. After an overview of the biomechanics of vision, this program explains how proximi...
Reviving Ophelia: saving the selves of adolescent girls
Based on Mary Pipher's bestselling book, this illustrated interview examines the challenges faced by teenage girls, and the role media and popular culture play in shaping their identities. Reviving Ophelia inspires families, teachers, schools, and ...
Killing Us Softly 3
Jean Kilbourne continues her groundbreaking analysis of advertising's depiction of women in this most recent update of her pioneering Killing Us Softly series. In fascinating detail, Kilbourne decodes an array of print and television advertisements ...
Killing us softly 4: advertising's image of women
In this new, highly anticipated update of her pioneering Killing Us Softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals a ...