Why we buy what we buy
In a consumer culture, the pressure to buy can be as subtle as it is relentless. This program introduces the craft of advertising, explaining the difference between needs and wants while analyzing the power of celebrity endorsements, the psychologic...
The Crisis of the Cultural Environment
Turning to issues of media policy, George Gerbner delivers a stinging indictment of the way the so called "information superhighway" is being constructed. By examining the logic of globalization he shows the ineffectual nature of our present respons...
Consumerism & The Limits to Imagination
Consumer capitalism dominates our economy, our politics, and our culture, even though a growing body of research suggests it may be well past its sell-by date. In this illustrated presentation based on his latest critically acclaimed book, media sch...