One of the most fundamental issues for all sociological and psychological researchers and therapists is objectivity. The ethical or moral dimension of working in these fields is another important concern for those who must routinely tap into the m...
Transcript: what i think my own biases are, What am i bringing to those things? Rather than pretending they don't exist. So i try to be careful. I try to be
We examine communication styles bias - often a barrier to selling success. Communication style bias occurs when salespeople contact customers whose communication styles are different.
Social psychologist Mahzarin Banaji talks about the Implicit Association Test (IAT) website she set up with two colleagues. Dr. Banaji explains that, "...it was started not as a research tool, but really as a place to educate and disseminate." She r...
Social psychologist Mahzarin Banaji talks about an experiment that looks at some of the same issues as the Implicit Association Test, but does so with children. She suggests that the results of the test provide some cause for optimism.
Nobel Prize winning professor of psychology Daniel Kahneman says we judge real frequency by the ease with which examples come to mind. "If you're driving," Dr. Kahneman says, "and you've seen a car overturned by the side of the road...that will come...
ideological spectrum were equally biased. People are much more skeptical about information they do not want to believe than information they do. A challenge
Transcript: 't associated With homosexuality. Both sides of the ideological spectrum On that question were equally biased. [narrator:] studies have shown that, facts