Full Service
Personal selling is not one, but two processes -- making the sale and servicing the sale. The focus of this episode is how important quality customer service is and how it helps sales.
Subject: buyer
One World
The impact of international business and the economic interdependency of nations on sales and selling is subject of this episode.
Subject: buyer
Step by Step
Learn how to understand and use the two influences for buying -- "emotional" and "rational."
Subject: buyer
On the Dotted Line
We discuss "closing the sale" as an outcome of a well-planned presentation while providing a number of guidelines for closing.
Subject: buyer
Show and Tell
The sales demonstration is a proven way to strengthen a consultative sales presentation. A well planned demonstration attracts the customer's attention, stimulates interest and creates desire for a product or service.
Subject: buyer
Good Match, A
In this video the student will learn that the key to successful selling is being able to convert "product features" into "buyer benefits."
Subject: buyer
Big Picture, The
Personal selling offers a broad range of career opportunities requiring a wide variety of expertise and skills on the part of the salesperson. Positions range from entry level jobs as sales trainees to highly paid sales supervisors and managers.
Subject: buyer
Breaking Through
This lesson describes how buyer resistance shows up in almost all sales interviews. What are the common causes of buyer resistance? How do you
Subject: buyer
Beneath the Surface
The challenge of understanding what makes customers buy is the focus of this episode. What influences a buyer's decision?
Subject: buyer
Personal Touch, The
The manner in which salespeople establish, build and maintain relationships is the key to success. Most successful sales consultants see themselves as the customer's partner in the sales process rather than their adversary. In addition to customers,...
Subject: buyer