28:40
Breaking Through
This lesson describes how buyer resistance shows up in almost all sales interviews. What are the common causes of buyer resistance? How do you recognize and overcome the problem?
04:18
Buying a Firm: Due Diligence
This clip explains that, while purchasing a business can be a great opportunity, there may be problems lurking beneath the surface. For any prospective buyer, it's a good idea to do a thorough analysis of the company's financial and legal records, i...