One World
The impact of international business and the economic interdependency of nations on sales and selling is subject of this episode.
Step by Step
Learn how to understand and use the two influences for buying -- "emotional" and "rational."
On the Dotted Line
We discuss "closing the sale" as an outcome of a well-planned presentation while providing a number of guidelines for closing.
Credit Purchases
Learn just how prevalent credit has become in retailing and how in today's business world, credit is no longer just a customer convenience, it increases sales and provides additional income.
Beneath the Surface
The challenge of understanding what makes customers buy is the focus of this episode. What influences a buyer's decision?
In the Know
Learn why it is important to provide the prospective buyer with specific knowledge needed to make the best possible buying decision.
Making Connections
Prospecting is the method by which salespeople can identify potential customers; a process which requires planning.