01:57
Importance of Customer Satisfaction, The
This clip focuses on the importance of customer satisfaction and meeting customer needs.
01:06
Customer Service
This clip explains that achieving a high level of customer satisfaction often depends on providing the best customer service possible.
00:52
Figuring Out What the Customer Wants
This clip considers the importance of knowing what potential customers want. While there are a variety of market research tools that provide this kind of information, often the best way to find out what customers want is simply by asking them.
28:40
Personal Touch, The
The manner in which salespeople establish, build and maintain relationships is the key to success. Most successful sales consultants see themselves as the customer's partner in the sales process rather than their adversary. In addition to customers,...