Funding the Business with stocks and Bonds
The concepts of corporate debt and equity. The role of stocks in funding a business, preferred and common stock are contrasted, and the concept of bonds as debt owed to its bondholders is discussed.
Proprietorships
This clip explores the advantages and disadvantages of setting up a business as a sole proprietorship. While this approach does afford the maximum flexibility, it also generally exposes the owner to more risk than other forms of legal organization.
Sources of Capital
This clip looks at potential sources of capital for getting a new business off the ground. Apart from tapping one's own savings or other personal resources, the other options generally fall into two broad categories; debt and equity.
Pricing Goals
This clip talks about the importance of establishing pricing goals, noting that pricing shouldn't be determined solely on the basis of costs and desired profit margin, but as part of the overall marketing mix. Competitors' prices should also be take...
Allocating Costs and Profits
The mathematics used to determine the profitability of a product or service by proper allocation of overhead costs.
Capital Budgeting
This clip focuses on capital budgeting, which is the process by which the long-term investment of available capital funds is planned.
Managing Cash Flow
This clip talks about the importance of managing cash flow, noting that the cash requirements of any company are constantly changing and that sales mean nothing without the ability to collect cash.
Unspoken Social Compact, The
Former Secretary of Labor and university professor Robert Reich talks about what he calls "the unspoken social compact" between companies and their employees that used to assure increases in earnings and benefits for workers whose companies prospere...