Through careful studies conducted in the US, UK and East Asia, researchers came to the surprising conclusion that in many aspects, people from the "East" and people from the "West" think in diametrically opposite ways. Scientists determined that cultural differences trump theories that the brain's thought processes operate in much the same manner for all people. As cultures and economies become more interwoven, it is increasingly important to understand these differences and how they might affect communication and negotiations in both social and business settings.

Film Ideas

East and West, Intercultural communication, Cognition--Cross-cultural studies, Cultural awareness, Cross-cultural studies, Cultural competence, Cultural relations, Culture--Study and teaching, Form perception--Cross-cultural studies, Personality and culture--Cross-cultural studies, Social values--Cross-cultural studies, Socialization--Cross-cultural studies, Visual perception--Cross-cultural studies, Identity (Psychology)--Cross-cultural studies, Personality and culture

Lee, Jeong-Ook (Director), Kim, Myung-jin (Author of screenplay, etc.), Film Ideas (Firm) (Distributor), Kyoyuk Pangsong (Korea) (Producer)

01:00:25 (HH:MM:SS)

English, Chinese, Japanese, Korean

Intermediate (grades 7-9), High School (grades 10-12), College

Name	Films Ideas, Inc.
Role	Distributor
Telephone	800-475-3456
Address	308 North Wolf Road, Wheeling, IL 60090
Email	[email protected], [email protected]

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