Howie Snyder is an archetype: a retired Marine colonel in his mid 40s, a prototypical American entrepreneur struggling to make his business go. Howie's Shakey's Pizza franchise in Muncie, Indiana employs his whole family: wife, nine children, and Howie himself. He's the representative of the American Dream: the chance to invest long hours and hard work in exchange for financial security for oneself and family. To watch Howie Snyder as he dickers for better treatment by the Shakey's chain, as he seeks additional financing to stave off looming bankruptcy, and as he sits morosely counting an evening's disappointing receipts is to watch America at work. And to see Howie's family rally around him in the hour of his greatest need is a heartwarming experience. This program will appeal to business groups as well as small business owners. Franchising organizations will find it valuable as a case study. Schools will find it appealing as a study of a family in challenge. And everyone will find the drama of daily life compelling.

Icarus Films Collection

Small business--Indiana--Muncie, Social change--United States, Social values--United States, Family-owned business enterprises--Indiana--Muncie, Restaurants--Indiana--Muncie, Muncie (Ind.)

Middletown

Cohen, Tom (Director), Hurwitz, Tom (Cinematographer), Brady, Bob (Film editor), Davis, Peter (Executive producer), Icarus Films (Distributor), National Endowment for the Humanities (Producer), Ford Foundation (Producer), Indiana Committee for the Humanities (Producer)

01:26:52 (HH:MM:SS)

English

Name	Icarus Films
Role	Distributor
Telephone	1-718-488-8900
Address	32 Court St, 21st Floor, Brooklyn, NY 11201
Email	[email protected]

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