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Promotional Mix and Personal Selling, The

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Abstract
This clip notes that personal selling is the first element of the promotional mix, which also includes advertising and sales promotion strategies. The clip also talks about the value of networking to establish valuable contacts in the company's field.
Collection
Business Collection
Subject
business, small business, management, entrepreneurship, promotions, promotional mix, personal selling, markets, marketplace, company, companies, sales, products, services, customers, networking
Series
Out From the Crowd: Promotional Strategies
Contributors
Framan, Judy (Performer), Ken White, White and Associates (Performer)
Duration
00:03:54 (HH:MM:SS)
Language:
English
Copyright Holder
Name INTELECOM Intelligent Telecommunications
RoleDistributor
Telephone800-576-2988 x122
Address150 E. Colorado Blvd. Ste. 300, Pasadena, CA 91105
Email[email protected]
Copyright Date
01-01-1991
Rights Declaration:
This video is protected by copyright. You are free to view it but not download or remix it. Please contact the licensing institution for further information about how you may use this video.
Persistent/Share URL
https://54098.surd9.group/show.php?pid=njcore:28031
Basic LTI parameter
pid=njcore:28031
PID
njcore:28031
Metadata
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